The crypto industry’s cutthroat competition has intensified marketing tactics to attract more and more investors and venture capitalists. While the crypto market entered during a period of stagnation, in anticipation of an upsurge, cryptocurrency companies may take a closer look at crypto marketing agencies for 2023.
Crypto marketing agencies offer exposure, brand visibility, and improve results along with the use of traditional marketing practices and strategies. Quality content, attracting influencers, PR, social media marketing – all of this is used for marketing in the crypto industry.
This article will walk you through the top crypto marketing agencies available, as well as how to choose one that meets your expectations. The focus here is to help you pick the right crypto marketing agencies to make a sound business decision. First, let’s understand what a crypto marketing agency is.
What is a Crypto Marketing Agency?
Crypto marketing agencies are experts that are proficient in managing the business on behalf of companies with brand value-boosting tactics such as increasing awareness, improving performance, growing user bases, and getting the desired result in investments.
Each crypto marketing agency has its own area of expertise and unique approach to handling projects to contribute to any business’s success. Crypto ventures seek crypto marketing agencies to make a sound business decision. First, let’s understand what a crypto marketing agency is.
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Top 10 Crypto Marketing Agencies
Now that you have an idea of what services crypto marketing agencies offer to improve your marketing campaigns and boost outreach, it’s time to get back to the list of the top 10 crypto marketing agencies to look out for.
1. NinjaPromo
NinjaPromo is a full-service agency that operates in the B2B segment and specializes in crypto, blockchain, and fintech, including the promotion of NFT collections, ICOs, and other startups, crypto exchanges and other blockchain projects. accumulating knowledge and experience in various areas of the crypto industry, NinjaPromo has the best crypto market expertise as a PR-Agency.
The agency generates all types of crypto-related publications, including news, analysis, reviews, price forecasts, recommendations, and instructional materials. Additionally, the agency has a solid track record of PR campaigns and is well-known in the crypto industry as the winner of numerous awards including #1 ICO Marketing Agency, Best Fintech Marketing Agency, and Top Digital Marketing Agency for Startups. Brands they worked with are BitForex, Polkadot, Huobi, OKEX, and many others.
Best suited for the following services:
- Increasing brand visibility in B2B space.
- Promoting crypto, ICO, or blockchain offerings.
- Gaining a competitive edge in the financial tech sector and triggering long-term growth.
- Growing SaaS business and increasing customer acquisition.
- Other services include iGaming marketing, eCommerce marketing, mobile app marketing, and Esports campaigns.
Founded: 2017
Company Size: 100+ employees
Headquarters: New York | London | Dubai | Singapore | Hong Kong | Vilnius
Website: https://ninjapromo.io/
2. Solid Metrics: Crypto Marketing Agency
Solid Metrics is a crypto marketing agency focused on sustainable growth for blockchain projects. They prioritize long-term organic growth strategies so that projects can build engaged communities and thrive in both bear and bull markets—removing reliance on short-term hype cycles.
Solid Metrics team emphasizes the power of organic search to help Web3 companies stay relevant through bear and bull market by strategically creating content both for Google and Twitter through gamification campaigns.
Best suited for the following services:
- High-quality blog content creation
- Niche backlink building from reputable sites
- Press outreach to top crypto publications
- On-page SEO optimization
- Paid search engine marketing (SEM)
- Influencer marketing
- QuestN Marketing & strategy
- Dedicated Marketing Support
Founded: 2023
Company size: 2-10 employees
Headquarters: Singapore
Website: https://solidmetrics.co
3. Coinbound
Coinbound is one of the top crypto marketing agencies that specialize in the promotion of Web3 companies. It has been working with the biggest names in Web3 to promote brands while also providing services such as social media management, SEO, and influencer marketing.
Community Management, Fractional CMO, NFT marketing services, and Web3 marketing services are the priority areas of the company. In addition, Coinbound offers marketing campaigns targeting prospective clients and investors across the globe.
It has established its name as a multi-awarded crypto market agency. Coinbound has a dedicated crypto marketing podcast and newsletter that are the best source of getting proven marketing tips and tricks in the crypto and web3 industries. The most notable clients: Cosmos, eToro, MetaMask, Nexo, OKCoin, Tron, and others.
Best suited for the following services:
- Influencer and thought leader marketing.
- Public relations.
- Twitter management.
- SEO
- Web3 Blog management.
- Fractional Web3 CMO.
- Crypto press release distribution.
- Web3 executive networking.
Founded: 2018
Company size: 11-50 employees
Headquarters: Manhattan, New York
Website: https://coinbound.io/
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4. Omni Agency
Omni is an emerging crypto marketing agency of highly specialized community experts with over 40 years of collective experience in the digital marketing industry. Omni is actively engaging in digital marketing, and community management for crypto and blockchain projects and is a great option for small businesses. It focused on driving community growth, engagement, and creating a strong social presence.
You can tap Omini if you want to navigate the evolving crypto landscape and take your blockchain project. Their well-known clients are Crypto Players Club, Flipsies, OptyFi, Raiinmaker, and others. If you are thinking of adding an extension to your team to help you understand marketing strategies, then Omni can help you in creating an authentic community for your business endeavors.
Best suited for the following services:
- Social media full-suite management.
- Community social growth.
- Paid Ads management such as FB, IG, and Reddit ads.
- Setting up complex social media traffic funnels to drive followers and community growth.
- Landing page development.
Founded: 2021
Company size: 11-50 employees
Headquarters: Toronto, Ontario
Website: https://www.omniagency.ca/
5. ICODA
If you’re looking for a crypto marketing agency that delivers, then look no further than ICODA. It is a team of experts who help your business and deliver crypto leads at all stages. It offers services such as blockchain web development, cryptocurrency creation, promotion, and listing.
The agency operates professionally through a variety of activities including Dedicated marketing, Decentralized Finance promotion, NFT promotion, Influencers on popular social networks, Metaverse marketing, and so on. If you want to make and boost your blockchain and crypto-related businesses, then ICODA can help you in unlocking your business’ potential.
Best suited for the following services:
- White paper development, NFT consulting and promotion, and metaverse marketing.
- Client acquisition,
- Video production and promo video creation.
- DeFi development, website creation, and blockchain consultancy.
- Cryptocurrency escrow service.
- Marketing DEX.
Founded: 2017
Company size: 11-50 employees
Headquarters: Miami, Florida
Website: https://icoda.io/
6. Blockwiz
Blockwiz is a Canada-based full-service crypto marketing agency. It makes extensive use of influencer marketing and announces that it maintains partnerships with 1700+ verified influencers.
The company’s portfolio includes 400+ clients, including crypto industry brands such as Huobi, OKEx, Bybit, Delta, Coinsquare, etc. The agency’s activities cover blockchain, ICO, bitcoin, crypto, blogs, Public Relations, Press Releases, Influencer Marketing, Community Growth, Cryptocurrency Marketing, and Content Marketing.
What makes it a top crypto marketing agency is its team of more than 70 crypto marketing specialists who have worked on over 150 lucrative projects. The added advantage is its active presence on Telegram and Discord, where it manages customer blockchain networks. If you are planning to produce high-quality visual content then Blockwiz is the best option to help you increase your company’s social media engagement.
Best suited for the following services:
- Social media marketing.
- Discord and Telegram community growth.
- SEO.
- PR and sponsored articles.
- Web3, crypto and NFT consulting services.
- Web3 PR services including content writing, influencer marketing and UI/UX designing.
Founded: 2019
Company size: 51-200 employees (75 full-time)
Headquarters: Toronto, Ontario
Website: https://blockwiz.com/
7. NeoReach
NeoReach is a world-class crypto marketing agency that is reputed for creating top-notch marketing campaigns for major brands including Fortune 500 companies. NeoReach is an agency from California that specialized in Influencer Marketing to boost promotional material, roll out paid advertising, and target audiences across various social media platforms such as YouTube, Instagram, Snapchat, and TikTok.
The agency’s team manages everything from performance reporting to influencer sourcing to custom crypto and NFT marketing strategies. NeoReach has quite an impressive portfolio that includes well-known brands like Netflix, NVIDIA, The History Channel, WORLD of TANKS, Clash App, Robinhood, and Airbnb. They believe that this experience gained is in demand in crypto and blockchain.
Best suited for the following services:
- Influencer marketing.
- Developing a data-backed strategy.
- Source top-performing niche creators.
- Campaign coordination, communication, and logistics.
- Paid media amplification.
Founded: 2014
Company size: 51-200 employees
Headquarters: San Francisco, California
Website: https://neoreach.com/
8. Lunar Strategy
Lunar Strategy is a crypto marketing agency specializing in all aspects of the crypto market. Its team of professionals in blockchain and Web3 promotion is well-versed in curating marketing campaigns for projects, whether that be SEO, Google ads, or social media handling.
The company has a cool portfolio with cases from the crypto, NFT, metaverse, GameFi, and DeFi sectors. They claim to be an agency that is aimed at potential crypto businesses, newcomers, and existing businesses.
There are well-known companies that have received the ‘Top Rated ICO Marketing Agencies’ award from Software World, and ‘Top Blockchain Development Company’ from Goodfirms. The list of their customers includes Pixel Pix, JPEGvault, superhow.ART, and Dark Frontiers.
Best suited for the following services:
- Community management.
- Influencer marketing and public relations.
- Web3 paid advertising.
- Web3 community management.
Founded: 2019
Company size: 11-50 employees
Headquarters: Funchal, Portugal
Website: https://www.lunarstrategy.com/
9. CryptoPR
CryptoPR is a specialized crypto marketing agency to promote exchanges, wallets, tokens, and NFTs, as well as metaverses. In two years of work in the market, CryptoPR has developed an extensive portfolio and received feedback from influential media. It is well-positioned to help businesses create and distribute crypto promotional content on some of the world’s reputed crypto-focused media networks.
The CryptoPR team has worked with top brands in the market among its clients, including eToro, Crypto.com, and Binance. The main activities are promotional press releases, banner ads campaigns, advertorials and features service, NFT promotion & shilling, and others.
Best suited for the following services:
- ICO marketing.
- Shilling crypto marketing.
- Crypto influencer campaigns.
- Financial PR marketing.
- NFT and DeFi marketing.
Founded: 2020
Company size: 50-100 employees
Headquarters: London, GB
Website: https://cryptopr.com/
10. Blockchain App Factory
Blockchain App Factory is positioning itself as “an all-in-one plant” to produce promotional materials for the crypto industry. It works as a multi-chain blockchain marketing agency with numerous networks, including Ethereum, TRON, and EOS.
The firm aims to create blockchain-based solutions like crypto exchanges, crypto wallets, and NFT markets for various industries. An important component of Blockchain App Factory’s activities is compliance with existing regulations and providing a dedicated litigation plan solution. Among their clients, there are Dash, Medical Cannabis, New Zone, DasCoin, and others.
If you want to streamline development, production, and research for your crypto and NFT projects, then Blockchain App Factory can be the best crypto marketing agency.
Best suited for the following services:
- DeFi, NFT and metaverse development services.
- Crypto exchange development.
- DAO services.
- Web3 game development,
Founded: 2016
Company size: 201-500 employees
Headquarters: Chennai, India. Offices in Japan, Singapore, Malaysia, Australia
Website: https://www.blockchainappfactory.com/
11. Dapixel
Dapixel is a crypto marketing agency focused to help businesses and creators understand the emerging cryptocurrency industry. It is known for promoting brands and companies via NFTs to generate leads. It deals with B2B, e-Commerce, and SaaS clients, and also operates in the gaming industry.
Dapixel is well-known in Europe for maximizing digital marketing in the realm of the metaverse and digital assets. Among their clients there are DaGear, Omni, Ohsol Investment, Hygimatic, and others. You can tap this crypto marketing agency with a free 30-minute consultation call to determine the best plan for achieving the company’s goals.
Best suited for the following services:
- Paid social media ads.
- Crypto influencer marketing.
- Community management and content SEO.
- Email marketing and pub;ic relations.
- Exchange listing
Founded: 2019
Company size: 2-10 employees
Headquarters: Sweden, Portugal
Website: https://dapixel.io/
How to Choose the right Crypto Agency?
The choice of an agency is determined not only by its professional level but also by the correspondence of its activity profile to your interests. In addition, the most expensive agency is not always the best in terms of quality of work.
- Pay attention to the date of foundation of the company. As a rule, the more a company works in the market, the more it values its reputation and the more reliable it is.
- Pay attention to the staff. A professional company cannot be very small. If the company employs 2-3 people, they can hardly afford to specialize in some areas. This means that the level of expertise may not be sufficient.
- Check out the company’s portfolio. Pay attention to which brands were clients of the company, whether they belong to the crypto industry, etc.
- Pay attention to their marketing expertise, and what strategies they use in their work.
- Check their media coverage. The best agencies have partnerships with top platforms. This ensures that your project gets known to the best business partners, your reputation grows and your customer base expands.
- Check company reviews using the review website, as well as customer reviews on the agency’s social media pages.
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